Thought Leadership


For Success and Maximum ROI, Think Process, Then Software

Learn why small businesses should focus on process before software to maximize ROI. Discover how mapping workflows, standardizing operations, and leveraging AI-powered tools can streamline growth, improve efficiency, and enhance customer experience.



Humanizing the Customer Experience with Technology

Human interaction is still key in creating a positive customer experience. However, many business leaders have grappled with the challenge of humanizing customer experience with new technologies. Here are three simple ways to do so.



Now is the Time for SMBs to Overcome AI Hesitancy

Many small businesses hesitate to adopt AI due to cost or complexity concerns—but that mindset may be holding them back. Discover why now is the ideal time for SMBs to embrace AI and how their size actually gives them a strategic advantage.



How Small Businesses Can Manage Projects Intelligently for Sustained Growth

As small businesses grow their size, project management becomes an increasingly important part of the process. It's easy to deviate from a standard process when there's only one employee, or a small handful, but trying to herd a team of dozens or hundreds is impossible without tools to guide them along the same path.